Buying the perfect diamond ring while saving $1000’s

Buying a diamond engagement ring can be a risky business! For most of us an engagement ring is the third most expensive purchase we are likely to make, after our home and car. However I can guarantee you know much more about buying a home, or a car than you do about buying a diamond ring! This lack of knowledge opens up the opportunity for dishonest people to take advantage of you.

This generally takes the form of selling you a poor quality diamond ring for a higly inflated price.



How can you avoid the pitfalls?



There are some basic precautions you can take, which will significantly reduce the risk. Some of these include:



Get Educated - Research the subject of buying diamonds, in exactly the same way you would if you were buying a car. There is no substituted for this, and if you are willing to make the effort you can have more knowledge of the subject in 2 hours, than 95% of your fellow consumers.



Buy from a reputable source - Whether you decide to make your purchase online or at a Jewelry store, make sure you have some background on the store. Visit the store and ask the salesman questions to gauge his level of knowledge. I would suggest you avoid the Jewelry districts, simply because the competition is so fierce that it breeds questionable practices and half truths amongst the occupants.



Never buy a diamond without a certificate - Without a certificate you could quite easily buy a piece of glass set into an engagement ring setting and be non the wiser, but up to $5000 poorer. However a certificate alone does not guarantee a better deal, you need to be proficient in understanding exactly what it is telling you, and how each factor that is covered affects the price and quality of the ring...



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